I was very lucky to be invited to go along to the Yelp Elite Event for August recently and when I saw that it was being held in Murphy’s ice cream shop, how could I refuse?
Although it’s a huge institution in the US, Yelp has only entered into the European market this year and has been making good progress particularly in Dublin. All that is thanks to Annie L, or as you may also know her @yelpdublin on Twitter. Annie *is* the Yelp Dublin team, all of it. And she did a great job in organising the August event. Yelpers were invited to create a sundae of their own concoction at a sundae bar at the back of the shop where an array of ice creams, sorbets and toppings were laid out for everyone to make their own. With it being one of the warmer nights of the year, ice cream was a welcome treat in between chatting to other Yelpers.
The idea of the Yelp events is to get people to new venues, get the venues some new customers and fans who will also review on Yelp.ie adding content and value to the site. If you are looking for a restaurant, hotel, bar, shop – Yelp is the kind of site that will tell you where it is, how good it is and what is good to order. You can also check-in to venues in a similar way to FourSquare, Gowalla, etc., becoming a Duke or Duchess if you check-in there most.
If you haven’t already, you can sign up for a free Yelp account here – and if you would like to read the reviews of the event in Murphy’s or add your own, you can do so here.
Many thanks to Annie for organising the Yelp events, I am sure it will be the first of many – I’m looking forward to the next one!
After a bit of a break, the Booze and Schmooze networking events will make a return next week. Booze and Schmooze is run by Alan Duncan and they are primarily aimed at those in the media and PR industry though this net is now widening to include marketing folk this time round. I have yet to attend a Booze and Schmooze event so perhaps next weeks will be my perfect opportunity.
So what’s changed?
Much like a caterpillar becoming a butterfly (or for my fellow nerds, Gandalf the Grey becoming Gandalf the White), we’ve changed a few things with the aim of making these events even more worthwhile.
1) No longer will our events be confined to just one venue. Unlike the Government we’re here by the people, for the people. The democratic state of Booze ‘n’ Schmooze (more commonly known as Inebriationland) will vote on venues and we’ll do our damnedest to organise them there.
2) There are no more presentations – these interfere with the boozing and the schmoozing. We will strongly encourage as much mingling as possible though.
3) While Booze ‘n’ Schmooze is primarily for the media sector, we’re going to open our doors up to those from the land of marketing too, as we believe they’ve got something to bring to our proverbial table.
What’s the same?
The reason for Booze ‘n’ Schmooze’s existence has not changed. Below are a few key points about us.
- Free monthly networking event for young journalists, PRs, other media workers (and now marketing folk).
- The aim of Booze ‘n’ Schmooze is to provide a relaxed environment in which to make useful and interesting contacts – essential to their success in the industry – without the awkwardness involved in formal networking.
- Targeted at professionals, who are starting out or about to start out in their chosen industry and, of course, anyone who can employ them.
- Lots of free finger food and great drinks promos.
So what are the need to know details?
Booze and Schmooze will take place next Thursday at 6.30pm in The Sycamore Club on Sycamore Street, Temple Bar, Dublin 2.
All you need do to attend is RSVP to Alan, letting him know how many friends or colleagues you are bringing with you (if any) at firstname.lastname@example.org
I might see you there 🙂